I guess the topic of condoms will be always interesting for advertisers. Here is very simplistic outdoor advertising for the Durex. It is in Spanish. If you don’t speak Spanish, here what it says: yes, yes, yes, yes, yeeeeeeeeeesssssssss!
This was the tag line:
Durex Performa: prolong the pleasure.
The credits go to:
Advertising Agency: Ciacomunicacion, Barcelona, Spain
Creative Director: [...]

The print outdoor I am going to present today is from the Japan Association in India made by the ad agency “Grey”.  The concept is simple and relies on the action of the viewer. I can’t tell how effective it is, but it seems to me very interesting. Of course it depends on the target [...]

The world is moving so fast and so many innovations are going on around lately makes me feel that I really live in a 21st century. It is a good sign that world is moving and moving forward. In order to move forward, those innovations should be accepted by the public. one of the fastest [...]

One more time we could enjoy great examples of the guerrilla marketing and advertising.  This ads were made for the Homeless center in Los Angeles by David & Goliath ad agency.  This ads are very appealing taking into account current economic situation, where many people lose their jobs and homes. I think it is easy [...]

This is an ad that created a lot of buzz. However, the buzz is full of negative comments instead of positive feedback. The Russian ad agency came up with this creative for the small tiny ice cream and i guess the reason for this work was to get popularity within the country or at least [...]

I like the theme of mirroring the objects. But i liked more when the mirror was used to make a movement motion effect for the brand. I personally don’t like Coke, but it is not the point of this post. The ad I am going to share is a guerrilla ad, and it is placed [...]

Here comes one more example of guerrilla advertising. The strength of this advertising is that it aims to the current customers, thus increases their lifetime value for the company. It is important to have advertising to persuade the trial, but it is also vital to persuade them to repeat that trial or purchase. This campaign [...]