I found some very interesting guerilla advertising on bootstrapping blog. Why guerilla marketing is important? First it could be different from competitors, well targeted, cheap and interesting for consumers. I recommend small and low budget companies to develop their guerilla marketing strategies. You can find 15 examples of guerilla marketing in this post. I liked [...]

I found recent social advertising campaign in Auckland. It is aimed at the pedestrians of Auckland and warn them of the road accidents that happened in the past.
The Campaign name was Don’t Step into the Danger. The adverts were placed in the roads and could be easily seen. The images included sharps, snakes and other [...]